Successfully moving into its 5th year on 13th
September, Films & TV World has unveiled its new brand identity and logo
that reflects a more meaningful engagement with the films and television industry.
This new identity and logo is being rolled-out to all over the tie-ups that Films
& TV World has part of its publicity and exchange program.
Unveiling the new logo, Editor Soham
Siddharth said: “The change in our brand identity signifies our intent to
establish a deeper connect with our readers as well as ensure that the Films
& TV World brand is able to stir the reader’s imagination, ignite their
creativity as well as expand their vision to a new vista of possibility. Our
new logo conveys those elements with the flowing ribbon pattern that creates
the ‘F’ design highlighting the easy flow, smoothness, dynamism and possibility
that our solution and offerings will provide to our readers as well as advertisers
and clients.
What do you think of Films & TV World's
new look and brand identity? Share your impressions in the comments.
Mahua Mazumdar, CEO says, “"The Films
& TV World logo is widely known today, so changing it was not an easy
decision for us. However, with cinema turning 100 this year, we felt the time was
right and we can initiate a change. But we’ve evolved a lot in the past few
years, and Films & TV World is much more than just offering news, views and
reviews on films and television today. And we hope that our readers and
advertisers like this new logo and can easily identify it with good content and
wider reach.”
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