The mega success and publicity
surrounding Salman Khan's Sultan has raised hopes for an even more dazzling
Bigg Boss starting October this year. Bollywood's only PR guru Dale Bhagwagar
isn't surprised though.
"Salman Khan and Bigg Boss
raise the bar every year. That's a given. But this year's show may be the
beginning of a future change we may not have anticipated yet," remarks
Dale. We are all aware that BB10 is going to have people from the aam junta,
maybe juxtaposed with a few known names this year. Dale feels this could be a
game changer.
"Not many are aware that Big
Brother, the baap of Bigg Boss has two versions in a year in the United
Kingdom. One is the regular Big Brother with not-so-known-names and which is in
its 17th season right now. The other is Celebrity Big Brother with celebs which
is set to witness its 18th season in UK soon," points out the public
relations expert.
So if BB10 succeeds with this
dose of new names, could we hope for two versions of Bigg Boss too in future,
he wonders. And as we all know from experience, this chap is not one whose
insights we take lightly.
After all, the publicist is
considered a specialist with reality television contestants, having handled the
media for a full 20 names from Bigg Boss such as Aarya Babbar, Aman Verma, Amar
Upadhyay, Anita Advani, Ashmit Patel, Diana Hayden, Kashmera Shah, Mandana
Karimi, Pooja Misrra, Rahul Mahajan, Rakhi Sawant, Salil Ankola, Sambhavna
Seth, Shamita Shetty, Sherlyn Chopra, Sonali Raut, Upen Patel, Vikas Bhalla,
Vindu Dara Singh, Zulfi Syed, as well as for Celebrity Big Brother winner
Shilpa Shetty.
He has also been instrumental in
building brands for some of the who’s who of Bollywood, including Govinda,
Hrithik Roshan, Priyanka Chopra, Randeep Hooda, Shiney Ahuja, Vivek Oberoi and
for movies like Don and Rock On!!
No comments:
Post a Comment