OYO launches 60% festive discount for Indian tourists visiting Dubai

Global hospitality technology company OYO has announced upto 60% discount for Indian tourists planning to travel to Dubai during the festive period. They can book their stay in OYO properties across Dubai. OYO has a network of more than 130 properties including OYO Smart and OYO Homes in Dubai located in key regions such as Marina, Business Bay, Jabel Ali, Sports City and Discovery Garden.

Most of these properties belong to OYO Homes category that offers a combination of modern-day luxury combined with budgetary sensibilities. OYO Homes are ideal for families and groups looking to unwind and relax at premium stays for affordable prices. They are fully furnished and equipped with all modern amenities and facilities like gym, pool, etc. These properties also come with ample living room space, making them a preferred choice for a relaxing vacation.

The festive discount offer for Indian tourists will be available from October 11-31, 2023 and guests could book their stay in OYO properties in Dubai until December 31, 2023. They can avail the discount by logging in to OYO app, select the city and choose eligible property. They should select from the coupon codes ‘OYOSPLDEAL’ and hit the Book Now and Pay at Hotel button.

The scheme is aligned with Dubai’s focus on attracting more visitors from India including emerging metros such as Jaipur, Lucknow, Guwahati, Bhubaneshwar and Chandigarh.

Dubai, with its world-class attractions, luxury shopping, and stunning landscapes, has been a dream destination for many Indian tourists. It has the world’s highest building (the Burj Khalifa), the world’s largest artificial island (the Palm Jumeirah) and the world’s biggest mall (Dubai Mall). Dubai has also evolved into a haven for food enthusiasts, offering everything from unique coffee shops to exclusive bean-to-bar chocolate boutiques.

A report by the Department of Economy and Tourism of Dubai says that India is the top source country for overseas travellers. An estimated 46 lakh international overnight visitors travelled to Dubai in the first quarter of 2023, compared to approximately 39 lakh tourists during the same period in 2022. India emerged as the largest source market for overseas tourists with approximately 8 lakh tourists followed closely by Russia (4.70 lakh), United Kingdom (3.90 lakh) and Saudi Arabia (3.50 lakh).

Speaking on OYO’s special price scheme for Indian tourists, Karan Ashok, Head, OYO Middle East said “We are excited to host our guests from India this festive season. OYO's festive season discount scheme for Dubai is available for a limited time. With our discounts, flexible booking options, and complimentary services, we aim to ensure that every traveller from India has a memorable experience in Dubai”.

OYO’s website and app offer accessibility to OYO’s hotels at competitive prices, quality accommodation, ease of use of OYO app, personalization, and flexibility of the OYO platform. Guests can also resolve their queries quickly with OYO’s 24*7 chatbot - Yo! Chat. OYO also helps ensure great experience for guests, with automated tools such as AI chatbots to quickly resolve customer queries, loyalty programs and easy refunds when needed.

Stay tuned to Films & TV World for much such updates and breaking news.

Experience the Magic of 'Garbo' this Navratri with lyrics by Hon’ble PM Shri Narendra Modi

The dynamic music label Jjust Music spearheaded by Jackky Bhagnani, is setting the spirit for the auspicious festival of Navratri. Taking inspiration from the Honourable Prime Minister Shri Narendra Modi’s poetry to make a celebratory garba track, Jjust Music has created a majestic song titled ‘Garbo’ for everyone to enjoy. Jjust Music takes immense pride in having the privilege of associating for this exceptional project and presenting it to the world.

The beautiful lyrics penned by the Honourable Prime Minister speaks about the festival of Navratri that unites people across states, embracing cultures and traditions. 'Garbo' promises to be a melodious tribute to the joy and spirit of Navratri. The song is beautifully sung by the talented Dhvani Bhanushali with the music of Tanishk Bagchi.

Jackky Bhagnani's immense talent in music production is sure to bring Honourable Prime Minister Shri Narendra Modi's vision to life, making it an unforgettable addition to Navratri celebrations.

Jackky shares, “Being a part of this remarkable musical project with Honourable Prime Minister Shri Narendra Modi is a moment of immense pride and joy for me and Jjust Music. 'Garbo' is a tribute to our cultural heritage and the essence of Navratri, and it's a testimony to the binding strength of the music. It is an exceptional and humbling experience for me, and I am confident that 'Garbo' will become an integral part of Navratri celebrations for many years to come.”

India is ready to dance to the 'Garbo' tunes this Navratri season, thanks to this tribute by Honourable Prime Minister Shri Narendra Modi.

Stay tuned to Films & TV World for much such updates and breaking news. If you haven't yet watched the song, you can catch it here.

Abhishek Agarwal's Vision: Tiger Nageswara Rao to Break Barriers with Simultaneous Sign Language Release

Acclaimed producer Abhishek Agarwal, who has previously delivered successes like The Kashmir Files and Karthikeya 2, is now all set to make a big impact on the silver screen with Mass Maharaja Ravi Teja's Tiger Nageswara Rao. With the trailer garnering immense love, audiences are eagerly waiting to witness Ravi Teja as India's biggest thief.

What came as a surprise was the simultaneous release of the film in sign language as well. This positive initiative is spearheaded by none other than producer Abhishek Agarwal, whose idea is to make this film available to everyone worldwide. Tiger Nageswara Rao will release in sign language across 65+ screens in India and overseas.

The film is based on true rumors and stars Ravi Teja, along with Anupam Kher, Renu Desai, Jisshu Sengupta, Murali Sharma, and the leading ladies, Gayatri Bhardwaj and Nupur Sanon, in prominent roles.

Directed by Vamsee, 'Tiger Nageswara Rao' is produced by Abhishek Agarwal under the banner of Abhishek Agarwal Arts. It is co-produced by Mayank Singhaniya and Archana Agarwal. This Pan-Indian film starring Ravi Teja is set to hit theaters on October 20, 2023, as a Reliance Entertainment release in North India.

Stay tuned to Films & TV World for much such updates and breaking news.

Varun Tej and Manushi Chhillar unveil stunning new poster for 'Operation Valentine’!

An Air Force action thriller, inspired by true events – now, isn't that thrilling? To add to the excitement, Varun Tej and Manushi Chhillar took to their social media platforms and shared an enticing poster of their film on the eve of the India vs. Pakistan match. ‘Operation Valentine’ has been shot in both Hindi and Telugu, marking Varun Tej's debut in Hindi films.

‘Operation Valentine’ is a patriotic, edge-of-the-seat entertainer and will showcase the indomitable spirits of our Air Force heroes on the frontlines and the challenges they faced as they fought one of the biggest, fiercest aerial attacks that India has ever seen.  

‘Operation Valentine’ is produced by Sony Pictures International Productions, Sandeep Mudda’s Renaissance Pictures and co-produced by God Bless Entertainment (Vakil Khan) and Nandakumar Abbineni. Shakti Pratap Singh Hada, a seasoned ad-film maker and VFX aficionado will be marking his directorial debut with this film. Written by Shakti Pratap Singh Hada, Aamir Khan and Siddharth Raj Kumar, the film will release in Telugu and Hindi on December, 8, 2023.

Stay tuned to Films & TV World for much such updates and breaking news.

Celebrated poet Mamang Dai will be the Poet Laureate of the 14th Tata Literature Live! The Mumbai LitFest.

Mamang Dai is one of India’s most evocative contemporary writers in English. Hailing from Arunachal Pradesh, the rhythm of her verse reflects the rhythms of the oral tradition of her Adi tribe, and of the natural landscape to which she is so attached. Her poetic voice, as expressed in the collections River Poems, The Balm of Time, Midsummer Survival Lyrics, and the folk tale Hambreelmai's Loom, is gentle, melodious and poignant. While her poetry can be nostalgic for passing traditions and denuded landscapes, and does not avoid the political realities and unease of the times, it is always imbued with hope and love.

Mamang Dai’s poetry ranges across all the aspects of life in the Northeast - positive and negative, political and ideological, nature and community - but is never harsh or opaque. This has been her gift to students and readers - limpid and accessible verse that lights up the beauty of the natural and cultural milieu of the Northeast, shifting the image of conflict and militancy often associated with the region.

A meticulous documenter and proponent of the social, environmental, aesthetic and culinary aspects of Arunachal Pradesh, Mamang Dai has also written a range of works of non-fiction (The Hidden Land, Mountain Harvest) and fiction (she received the Sahitya Akademi Award for her novel The Black Hill), but has described poetry as her “life-line”. She was awarded the Padma Shri in 2011. She has also been a journalist across print, TV and radio, and has worked with the World Wildlife Fund in the Eastern Himalayas Biodiversity Hotspots programme.

Accepting the Poet Laureateship for Tata Literature Live! The Mumbai LitFest 2023, Mamang Dai said: “I am quite overwhelmed to be invited to be the Poet Laureate of the Tata Literature Live! 2023. I think it is wonderful that Tata Literature Live! Mumbai literature festival celebrates poetry. I feel honoured, and inspired”.

Co-Director of the Festival, Quasar Thakore Padamsee said, “We are excited and honoured that Mamang Dai will be this year’s Poet Laureate at the Tata Literature Live! The Mumbai Litfest. Apart from being a distinguished poet and author, Mamang Dai has lived a life of service and commitment, having also been a journalist, a dedicated conservationist and an eminent socio-cultural chronicler. The breadth and depth of her experience will add an uplifting dimension to the Poet Laureateship of the Festival”.

Mr Harish Bhat, Brand Custodian, Tata Sons said, “We are privileged to bestow the title of Poet Laureate upon Ms Mamang Dai for the 2023 edition of Tata Literature Live! The Mumbai LitFest. This recognition is perhaps one of the many accolades, including the prestigious Padma Shri and Sahitya Akademi Award that adorn her illustrious life as one of the finest writers in English from Northeast India. The universality of her poems, while taking inspiration from nature, is deeply intertwined with her multifaceted experiences as a novelist, journalist, IAS officer, a woman, as well her indigenous heritage as the member of the Adi tribe. Her poems, today, are an evocative voice for the art, for women, as well as for indigenous tribes. We look forward to hosting an important voice like Ms Mamang Dai's at the festival.”

Previous Tata Literature Live Poet Laureates include renowned names like Gieve Patel, Adil Jussawalla, Javed Akhtar, K. Satchidanandan, Jayanta Mahapatra, Gulzar, Keki Daruwalla, Vikram Seth, and Joy Goswami.

Stay tuned to Films & TV World for much such updates and breaking news.

Inspirational Audio-Visual Anthem ‘Bolo Bharat Mata Ki Jai” appealing Indians to wish our Cricket

Appealing Indians to wish our Cricket Team “All the Very Best” for ICC Men’s World Cup 2023, this inspirational Audio-Visual Anthem ‘Bolo Bharat Mata Ki Jai” aims to infuse immense enthusiasm among Indian cricket lovers & citizens. It is available in Hindi in both video & audio formats. This anthem is to invigorate the spirits of every Indian & instil a sense of excitement & pride in our Indian Cricket team.

The anthem showcases the Cricket fever in India in its complete frenzy. It has crowds cheering & praying for their team, fans hysteria in the stadium, Players celebrating each other & many more enchanting moments. The motivating lyrics for this anthem are penned by Deepak Chauhan & the resounding music has been composed by the dynamic duo Neel & Nataraj. Neel is also the lead vocalist for the same.

The music video is streamed on Ultra Music You Tube channel and is also simultaneously streamed on : Gaana, Spotify, JioSaavn, Amazon Music, iTunes, Wynk Music  & other leading music streaming platforms

This anthem of Pride & Glory is an ode to our nation. It’s a call for unity & a reminder of the unified strength that lies in our diversity. It will resonate deeply with every Indian & invigorate their love & trust in our Indian Cricketers & fuel the sportsman spirit of our Indian cricket team as they embark on their journey to conquer the world.

This Anthem also goes beyond the boundaries of the cricket pitch, it infuses an unparalleled sense of excitement and can be proudly watched & played on any patriotic events & celebrations. All thanks to the energy and positivity it exudes.

Mr Rajat Agrawal, Director, Ultra Media and Entertainment Group said: “India has performed phenomenally both in Cricket & Asian games recently. We all are just waiting for them to bring in the most coveted title in International Cricket & close this year with a bang. “Bolo Bharat Maata Ki Jai” is a drive to awaken every Indian to the promise that lies in our cricketers & give them the needed boost to put India on the world map & bring in the biggest accolades to our nation in this World Cup.”

Ultra is a leading player in India's entertainment industry, providing innovative and comprehensive content solutions across various media platforms. With a rich legacy spanning decades, Ultra Media and Entertainment continues to captivate audiences with its diverse and engaging content. Visit www.ultraindia.com for more information.

Stay tuned to Films & TV World for much such updates and breaking news. If you haven't yet watched it yet, you can catch it here.

OTTplay Premium and STAGE Collaborate to Redefine Regional Streaming in India

OTTplay Premium, India's premier AI-powered streaming, recommendation, and content discovery platform, is excited to announce a strategic partnership with STAGE, the pioneering dialect-based streaming platform. This collaboration marks a significant step forward in delivering diverse and authentic regional content to Indian audiences.

STAGE, the world's first dialect-based streaming platform, boasts an impressive library of over 250 original films and series spanning various genres. With a focus on Haryanvi and Rajasthani dialects, STAGE brings forth a unique entertainment experience that resonates deeply with the rich cultural diversity of India.

The partnership between OTTplay Premium and STAGE is set to enhance the streaming landscape in India by combining cutting-edge technology and localized content. OTTplay Premium, known for its AI-driven recommendations and content discovery capabilities, will seamlessly integrate STAGE's dialect-based content into its platform, making it easily accessible to a wider audience.

Avinash Mudaliar, CEO and Co-founder of OTTplay, commented on the partnership, saying, "We are thrilled to join forces with STAGE in our shared mission to bring diverse, regional content to the forefront of India's streaming industry. This collaboration not only enriches the content offerings on OTTplay Premium but also celebrates the linguistic and cultural diversity of our country. Our AI algorithms will ensure that users discover STAGE's compelling content, creating a personalized and engaging experience for our viewers."

Vinay Singhal, Co-founder and CEO of STAGE, expressed his enthusiasm, stating, "Dialects in India changes after every 8 kms or so. Up until now people only had Hindi content at their disposal where the cultural values and milieu are missing. STAGE makes content for aspiring Bharat and enables them to take pride in their culture and dialect.  Partnership with OTTPlay will allow STAGE to take its content and mission to a wider set of audiences. “Kyonki Boli Mein Apnapan Hai."

OTTplay Premium and STAGE share a common vision of democratizing content access while championing the rich tapestry of regional languages and cultures in India. This partnership aligns perfectly with their shared commitment to offering a diverse and enriching streaming experience for viewers across the country.

As India's digital entertainment landscape continues to evolve, OTTplay Premium and STAGE are excited to be at the forefront of this transformation. Together, they are poised to revolutionize the way Indian audiences engage with regional content, fostering cultural pride and diversity through the power of streaming.

Stay tuned to Films & TV World for much such updates and breaking news.

Filmfare spotlights Gujarat's Cinematic Potential at Filmmaker’s Round Table

For over seven decades, Filmfare has been chronicling remarkable accomplishments and milestones of the Indian Film Industry. The Platform continues to lead the way in honouring cinematic and artistic brilliance. For the 69th edition of the Filmfare Awards, which is scheduled to be held on January 2024, Filmfare takes the celebrations to the Vibrant State of Gujarat. One of the core objectives of this partnership seeks to establish Gujarat as a global centre for tourism, investment, and a thriving hub for cinematic production.

The inaugural Filmmakers' Round Table took place at the Taj Lands End in Mumbai on October 11th where the event served as a significant precursor to the prestigious Filmfare awards. Spearheaded by Mr. Vineet Jain, the Managing Director of The Times Group, Filmfare played a pivotal role in fostering the growth of the Indian film industry. It achieved this by convening a distinguished panel of attendees.

Leading this high-profile gathering was the Honourable Chief Minister of Gujarat, Shri. Bhupendrabhai Patel, who headed a high-powered delegation from the Gujarat Government. Accompanying him was the Honourable Minister of Tourism of Gujarat, Shri Mulubhai Bera, as well as other key policy makers and officials from the Government of Gujarat.

The film & entertainment industry was well-represented, with prolific filmmakers such as Imtiaz Ali, Aanand L. Rai, Boney Kapoor, Om Raut, Mukesh Bhatt, R. Balki, Jayantilal Gada, Nitesh Tiwari, Ashwiny Iyer Tiwari, Nikkhil Advani, Ramesh Taurani, Madhur Bhandarkar, Apoorva Mehta, Raj & DK, Harshavardhan Kulkarni, Venky Mysore, Aparna Purohit, Anand Pandit in attendance, among others. The session was deftly moderated by the versatile actor Kubbra Sait, who skillfully guided in-depth discussions that shed light on Gujarat's comprehensive support systems for filmmakers.

The Round Table event underscored Gujarat's unwavering commitment to becoming the ultimate destination for filmmaking and film production. This commitment is substantiated by their world-class infrastructure, enticing incentives, and a comprehensive cinematic policy.

Shri. Bhupendrabhai Patel, Chief Minister of Gujarat, commented, "Our collaboration with Filmfare signifies Gujarat's vision to be at the forefront of cinematic excellence, and this Round Table is a significant milestone towards achieving that goal. We are committed to providing the necessary infrastructure, incentives, and support to ensure that Gujarat becomes a preferred destination for filmmakers from across the world."

Adding on, Shri Mulubhai Bera, Minister of Tourism of Gujarat, said, "Gujarat's rich cultural heritage and diverse landscapes have always been a source of inspiration for filmmakers. We are excited to partner with Filmfare to promote Gujarat as a thriving hub for cinematic productions. With a welcoming atmosphere, breath-taking locations, and robust support systems, Gujarat offers filmmakers a unique canvas to bring their artistic visions to life."

Mr. Vineet Jain, Managing Director of The Times Group, commented, " The Government of Gujarat has been unwavering in its dedication to offer filmmakers the necessary support, infrastructure, and policies. We are proud to be a facilitator in bringing together the entertainment industry and a canvas like Gujarat for painting their stories on.”

Stay tuned to Films & TV World for much such updates and breaking news.

Urvashi Rautela expresses her love as “Sukoon” with her infectious smile

Actress Urvashi Rautela, who is India’s No. 1 highest-paid actress most followed and loved global celebrity as per Forbes India, and Bollywood’s youngest superstar has no way to look back in making everyone proud of herself. Urvashi Rautela is known for her stunning beauty, impeccable fashion sense, and incredible acting skills, she is very active on her social media platforms and never fails to give her daily life update to all her fans. Urvashi recently once again lifted social media with her latest adorable video that speculates over who is her Sukoon as she flashes her infectious smile in the recent video she shared on her social media. Urvashi's charisma and charm are undeniable, making this video a delightful treat for her fans.

In the video, Urvashi Rautela exudes pure joy as she effortlessly sways to the melodious tune of 'Ho Gaya Hai Mujhe Pyaar.' from Shahrukh Khan's movie Pardes. The actress shared this video on her social media platform, with a simple caption that read, 'Sukoon….’. That one-word caption encapsulates the tranquil and soothing effect of her smile on her audience.

Urvashi's looked adorable ass he donned a pink Anarkali suit, she looks like a vision of grace and elegance. Her long tresses, half-tied in wavy curls, add a touch of romanticism to her overall appearance. To complete the look, Urvashi opts for dewy makeup, enhancing her natural beauty. The combination of her outfit, hairstyle, and makeup makes her look adorable.

Urvashi Rautela's infectious smile has always been one of her most captivating features. Fans and followers of the actress flooded the comments section with words of admiration and appreciation for her radiant smile and charismatic personality. To which one wrote, "Etna khoobsoorat koi kaise ho sakta hai😍", "Apsra ❤❤🙈🙈", "Badi haseen lag rahi" along with fire and heart emoticons in her comment section.

With her latest video, she has undoubtedly succeeded in making her audience transcend their midweek blues and embrace joy.

Stay tuned to Films & TV World for much such updates and breaking news. 

BIG FM presents a first of its kind ASMR horror show ‘Abhishapt’ on radio, bringing riveting stories for its listeners

In a world filled with constant noise and digital distractions, a unique audio experience ASMR, or Autonomous Sensory Meridian Response, has captured the attention and interest of people worldwide. Bringing this phenomenon for its listeners and giving it a new twist, BIG FM, one of the leading radio networks in the country, announces the launch of its latest show ‘Abhishapt’. This unique audio format combines the soothing elements of ASMR with the spine-chilling narratives of horror, creating an engaging listening experience that promises to be both enchanting and eerie.

The concept of ASMR redefines the art of audio entertainment, immersing listeners in a world of pure sonic triggers that include whispered secrets, delicate scratching, and haunting chopping sounds. These carefully curated sounds are amplified to provide an unparalleled, up-close auditory adventure that goes beyond the boundaries of conventional storytelling. 'Abhishapt' unfolds as a captivating series of 6 gripping fictional horror tales, with each episode running for a thrilling 10-12 minutes. This late-night weekly broadcast guarantees uninterrupted, ad-free, edge of the seat suspense and excitement, with repeat episodes for those eager for more.

Sunil Kumaran, COO, BIG FM said, "In an age where innovative audio experiences are highly sought after, we at BIG FM, are dedicated to curating a new and immersive experience for our listeners. With 'Abhishapt,' we recognize the underutilised potential of ASMR technology in the radio industry. As pioneers in storytelling and the added element of the horror genre, we are excited to introduce a unique confluence that represents our commitment to delivering content that deeply engages our audience. The show seamlessly blends the allure of ASMR with the intrigue of horror narratives, offering a captivating and immersive journey that transcends traditional storytelling.”

Keeping listeners glued to the show, the stories will be presented in Hindi, catering to a wide Hindi-speaking audience. Amping up the excitement levels, the show is launching on Friday the 13th, popularly known as a day of horrors. The show, Abhishapt, reflects BIG FM’s commitment to innovation, storytelling and providing entertainment to its listeners. The show will also be available in a podcast format on the popular audio streaming platform, Spotify.

So, don't forget to tune in on Friday, the 13th of October 2023, as ‘Abhishapt’ takes you on a new journey where ASMR meets the world of horror.

Stay tuned to Films & TV World for much such updates and breaking news.

“AI will disrupt everyone’s lives,” says actor Rana Daggubati

AI will disrupt everyone’s lives. You will see interactive cinema getting personalized on devices through OTT, said actor Rana Daggubati at ABP Network's The Southern Rising Summit.  He was speaking during a session titled ‘So Many Cinemas: Celebrating India's Diversity.’ The event also witnessed the presence of popular actor and director Revathy, and music composer, environmentalist and 3 times Grammy Award Winner Ricky Kej who shared their thoughts on various aspects during the Summit.

Speaking about tech enhancements such as the shift from film to digital and various facets of the filmmaking and entertainment industry, he said, “Artificial Intelligence will disrupt everyone’s lives like the Internet was very quickly applicable to us. The entertainment industry picks up tech at a very early stage. But at least in our lifetime, it is humans who will run the AI, and not AI that will run our world. You will start to see interactive cinema, and it will start to get personalized on devices through OTT. OTT is already changing the entertainment industry landscape."

Speaking on the upcoming elections in India, he observed “There was never a time when elections were different. You should choose a side you want to be on.”

Speaking during a session titled ‘India on the World Stage: Rhythm Divine’, Ricky Kej, Music Composer and Environmentalist, 3 times Grammy Award Winner said," When it comes to climate change, India is making significant strides. Concern in India on climate change is much larger than anywhere in the world. The Solar Alliance initiative taken by our government is path-breaking and PM Modi's LiFE mission is a game changer. When I won a Grammy, I was invited by the Prime Minister’s Office for 5 minutes meeting. PM Modi was fascinated by my passion for the environment and music, and encouraged me to focus completely on creating environmental consciousness and social impact with my music. This was really the push I needed.”

He added,” Today, the biggest threat humanity faces is climate change. Addressing environmental challenges is all about individual actions. We always talk about changing the world but we don’t want to change ourselves. The golden question is how we can take concrete actions within our times and what difference it can make. This is what I want to share through the emotional language of music.”

Versatile actor and director Revathy shared her experience of acting and film-making in the session titled 'Time Traveller- 40 Years on the Big Screen.' She said," I was introduced by Director Bharathiraja, who helped and taught me to listen to scripts, decide, and also learn to say no. It was a learning process, and I always had mentors like him. Mani Ratnam's 1986 film Mouna Raagam is very close to my heart. Nobody wanted to do it. It was the first film in my career where the performance was very realistic. I'm very passionate about filmmaking. It took me 18 years to make my first film. I did not plan to become a director. It just happened.”

Sharing her journey and experience of working with different languages, she added, “Tooth Pari, a Netflix series, challenged me as an actor. The story has changed, storytelling has changed, filmmaking, and aspects of filmmaking have changed. Society has transformed in many ways which has brought a change in the film industry. My father is a retired army officer. We moved to places from Mathura, Dehradun, Hyderabad, and Kashmir, all over India. You tend to adapt easily. I didn’t have an accent, and I was not really fluent in any language. It took me time to understand languages.”

These multi-faceted sessions during the Summit celebrated India's artistic and cinematic achievements, reminding of the incredible depth and diversity found within the country's cultural landscape.

The Southern Rising' Summit was conceptualized and instituted by ABP Network as a tribute to the exceptional growth, cultural opulence, and societal harmony exemplified by the southern states of India.  It aimed to celebrate the spirit and richness of southern states, united on a singular mission of driving a transformative journey for India. The summit witnessed profound deliberations and sharing of insights by the movers and shakers of South Indian states and Union Territories.

Stay tuned to Films & TV World for much such updates and breaking news.

MovieMafia: Redefining the Future of Film Investment

~ Become a part of MovieMafia's cinematic journey, and together, let's write the next blockbuster! ~

Lights, Camera, and Blockchain Action! MovieMafia is making its grand entrance onto the global stage, promising to revolutionize the film industry. In a world where traditional investment models are being challenged, MovieMafia emerges as a beacon of innovation, ready to disrupt norms and open new doors for film enthusiasts and investors alike.

Jay Samit once said, “Disruptors don't have to discover something new; they just have to discover a practical use for new discoveries." Enter MovieMafia, the disruptor set to redefine how the fans invest in movies. “Gone are the days of passive investing. MovieMafia is all about active participation and democratizing cinema ownership,” explains the founder Shreeharsha Hadigallu.

A New Era of Film Investment
MovieMafia's mission is simple yet revolutionary: to provide a Web3.0-enabled platform where investors can unite to push the boundaries of film production and green-lit content into blockbuster worldwide projects. No more sitting on the sidelines; it's time to get into the industry one has always dreamed of and achieve the desired ROI.

Investing in movies has never been easier. With MovieMafia, investors become a fractional owner of multiple film projects, diversifying their portfolio, and securing their place in the world of cinema. Say goodbye to the complexity of traditional investment models and say hello to a seamless and transparent experience.

The Insider Access to Success
What sets MovieMafia apart is its commitment to transparency. No need to constantly monitor investments across various stages of production. The platform offers trackable, transparent transactions. Plus, investors gain access to insider information on new and exciting project scoops, helping them build a successful portfolio and ensuring remarkable ROI.

MovieMafia isn't just a game changer; it's a visionary in movie production. The platform empowers to expand their movie production portfolio with multiple projects getting the green light simultaneously. Backed by cutting-edge technology, they make it possible for everyone to fulfil their dream of producing a movie.

Maggi Pusthaka: The First Film Investment Opportunity
MovieMafia’s inaugural project, “Maggi Pusthaka,” is a Kannada multi-language film featuring heartthrob Hero Ranjan and Ranvi. It's the first film from their stable, aiming to raise funds for completion and market release. To embark on the journey into the world of cinema ownership and explore all that MovieMafia has to offer, visit https://www.moviemafia.io/.

Poojan Chhabra speaks on his journey of transformation from furious Ninad of Adhura to fun-loving Vilas of Dono

In the world of acting, the ability to switch between vastly different characters is a testament to an actor's talent and versatility. Poojan Chhabra, a rising star in the Indian entertainment industry, has proven his mettle by successfully transitioning from the intense and haunted character of Ninad in "Adhura" to fun, goofy, and happy-go-lucky Vilas in "Dono.

Poojan shares his experiences and insights on this transformative journey, shedding light on the challenges and joys of his craft as an actor Poojan says, "Ninad's character from Adhura is something that has left a mark in my mind as that character was very intense, raw, and dangerous to even see and portray. That haunting character had challenged me personally emotionally and mentally and that was something I did not want to stay with me for a longer period as it was personally affecting me. But I am thankful that I soon got an opportunity to play Vilas who is the complete opposite of Ninad. Vilas is all goofy, funny, crazy and that has personally helped me to get out of Ninad's character."

"Vilas from Dono has taught me to be more spontaneous, to enjoy the moment, and to let my inner goofball shine through. I realized that as an actor, it's essential to be adaptable and open to exploring new facets of your abilities. While Ninad was a character I will always cherish, playing Vilas in 'Dono' was a refreshing experience that brought out a different side of me." exclaims Poojan Chhabra.

Poojan Chhabra's journey from Ninad to Vilas serves as a testament to his dedication and versatility as an actor. It also highlights the importance of embracing change and being open to new challenges in the ever-evolving world of entertainment. Poojan Chhabra's character switch is a testament to his commitment to his craft and his passion for storytelling.

For the unversed, apart from Dono, Poojan Chhabra has also worked in many films and web series including which his recent includes Amazon Prime Series Adhura. He was also nominated By Filmfare for best-supporting actor for Home Shanti.  Apart from that he was also seen in Kota Factory, United Kacchey, Mind the Malhotras season 2, Sector 12 ka Kitty Club, and many more.

Stay tuned to Films & TV World for much such updates and breaking news.

OYO Thailand launches 60% discount for Indians tourists

Global hospitality technology company OYO has announced upto 60% discount for Indian tourists in OYO hotels in Thailand. OYO has a network of more than 170 hotels across Thailand in different categories such as budget and premium properties. OYO has multiple brands of hotels in Thailand such as Capital O in premium category and OYO Rooms in budget category. OYO footprints in Thailand are spread across key tourist destinations such as Pattaya, Phuket, Chiang Mai, Krabi and business cities like Bangkok, Rayong and Chonburi. 

The discount scheme will be in effect from October 11th to October 31st, 2023, allowing guests to make reservations at OYO hotels in Thailand until December 31st, 2023. Guests can avail this discount by logging in to OYO app or website, selecting the city and choosing eligible property. They should select from the coupon codes ‘OYOSPLDEAL’ and hit the Book Now and Pay at Hotel button.

OYO recently launched Super OYO hotels in Thailand to ensure that its guests have a comfortable and memorable experience. These hotels are selected hotels after a careful analysis of their performance on multiple parameters such as customer ratings and reviews, keeping maximum rooms operational consistently, smooth check-in experience, among others. OYO has already added 13 Super OYO hotels in cities such as Bangkok, Chon Buri, Chiang Mai and Pattaya.

Thailand has emerged as a popular international destination for Indian travellers, renowned for its pristine beaches, expansive nature reserves, picturesque countryside, enchanting hill stations, vibrant cities adorned with magnificent temples, delectable cuisine, vibrant nightlife, and a wide array of high-quality accommodations available at affordable prices.

Thailand is in the process of considering more relaxed visa rules for Indian tourists, which could potentially make travel to the country more accessible and appealing for Indian travellers. This move aims to promote tourism and strengthen the ties between India and Thailand.

Elaborating more about the scheme, Daniel Khoo, Country Head, OYO Thailand said “We understand that affordability is a crucial factor when planning a trip, and this initiative is our way of showing our gratitude to the Indian community for choosing OYO as their preferred holiday destination”.

As per the data released by Tourism Authority of Thailand, India was the second largest source of tourists to Thailand after Malaysia. In 2022, almost a million Indian tourists visited Thailand out of a total 11 million overseas travellers.  A report by Thomas Cook in 2021 also highlighted that Thailand is among the top three most desired destinations among Indians. The other two are UAE (Dubai and Abu Dhabi) and Maldives.

Customers choose OYO's platform for many reasons, including accessibility to OYO’s hotels at competitive prices, quality accommodation, ease of use of OYO app, personalization, and flexibility of the OYO platform. Customers can also resolve their queries quickly with OYO’s 24*7 chatbot - Yo! Chat. OYO also helps ensure great experience for customers, with automated tools such as AI chatbots to quickly resolve customer queries, loyalty programs and easy refunds when needed. Owing to these factors, a majority of OYO’s customers keep coming back to the platform.

Stay tuned to Films & TV World for much such updates and breaking news.

DRV & Boyblanck's ‘Multani Mitti’ redefines desi swagger with new sound

If there’s one album in the indie music space that has been the talk of the town, it is DRV and Boyblanck’s Multani Mitti. A much-coveted collaboration between two immensely talented artists, Multani Mitti has been causing a buzz amongst fans ever since its official announcement. After weeks of raging furore, Artiste First has finally unveiled the album to the world.

A sparkling collection of seven sensational songs, Multani Mitti is an LP that covers a variety of themes, stories and emotions. Presented by Artiste First, an independent label that champions original music and empowers diverse talents, the album has something for every kind of listener.

Zameen Se, the first song in the album, is an electric and ambitious number that instantly grips listeners with rousing vocals and hard-hitting drums. True to its title, the song talks about growing from the ground up with humble beginnings. Overseas, the second track, is an exciting and experimental tune that perfectly blends the brilliance of DRV and the genius of Boyblanck. With Babywxve's head-bopping beats and an intensely hypnotic vibe, the track is a bold declaration of victory in the land of rap.

The third song in the album, titled Tarakkiyan, brings DRV and Boyblanck together with Bombay the Artist in a sensational music video. The new school trap beat revels in a snazzy yet rustic vibe, and combines catchy lyrics with groovy music to celebrate the power of Punjabi spirit. Street Cred, the fourth melody, is a raw and rousing track that is powered by Aakash’s musical mastery. With an enigmatic charm that is second to none, the melody raps its way into our heart.

Kadwa Sach, the fifth song, is a towering tribute to the sounds of Detroit, but with a local flavor of its own. Both DRV and Boyblanck exude a sense of suave pride in the lyrics, as they revel in their rapid rise in the opulent track.  With it comes to the sixth track, Court Kacheri is a groove filled gem that brings a peppy flow, thumping drums and punchy base to the fore. The song also harbors a subtle message about the violence brimming inside many institutions.

Last but never the least, Akela, the final song in the album, leaves listeners on a poignant and poetic high. The first ever song DRV and Boyblanck made together, it encapsulates the ‘life coming full circle’ moment for the two musicians, as they take us on a bittersweet ride through their journey filled with smug gatekeepers and constant hurdles before they changed the game.

Hailing from vibrant Delhi, DRV has ignited the hip-hop scene with his distinctive vocal prowess and unmatched musical finesse. Boyblanck, a heartthrob of Noida's hip-hop scene, has already collaborated with renowned figures such as Anurag Kashyap. The artistes have perfectly woven their passionate, original and distinct styles into the Multani Mitti LP.

Talking about the release of the album, DRV said, “Multani Mitti is not just an album, it is a vote of love and thanks to all our diehard fans, as well as the supporters of independent music. We have woven many moods and colors into the tracks. The experience of crafting this LP has been nothing but magical. May it be joining hands with Boyblanck, or working with a label as special as Artiste First; Multani Mitti is a memorable milestone in more ways than one”.

Sharing his thoughts on the release, Boyblanck said, “It is not often that one gets to hear an album as diverse as Multani Mitti. Right from the very beginning, DRV and I had envisioned a very unique musical offering, and I am more than elated to have brought the vision into fruition with the help of Artiste First. Fans will get a truly original experience while pressing play, and will get lost into a groovy ocean till Multani Mitti ends”.

Commenting on their latest release, Rohit Sobti, Founder, Artiste First, said, “The biggest USP of Multani Mitti is their connection to the Mitti. Each track has its own individual vibe, peppy lyrics and groovy beats. DRV, BoyBlanc, Bombay The Artist and other featuring artiste have a vibe of their own”.

While DRV and Boyblanck are rising names in the independent music scene, Artiste First is the prime platform for passionate talents. The three forces have come together to give fans an album for the ages with Multani Mitti. The Multani Mitti LP is now available on all leading platforms.

Stay tuned to Films & TV World for much such updates and breaking news. If you haven't yet watched the latest song, you can catch it here.

Bebo takes over Goibibo’s socials – changes profile name to Goibebo

Goibibo, one of India’s leading travel brands, stands for its youth-oriented offerings and campaigns. So, when it came to choosing the new face for the brand, Goibibo went back to the recommendations made by its core audience set.

In a stellar illustration of two-way communication between a brand and its audience, Goibibo announces Kareena Kapoor Khan aka Bebo as its new brand ambassador. This announcement coincides with the launch of Goibibo’s new campaign - Hotels aise on Goibibo, full marks by Bebo’ – and a new adapted social media identity. The brand integrates cues from the actor’s most memorable roles and her name in real life to its own personality thereby converging the brand and the brand ambassador like never before.

To bolster the announcement, Goibibo has also launched a new brand film that gives voice to the main character energy of every Indian traveller with Kareena’s famous ‘Poo’ as the mouthpiece.  Raj Rishi Singh, Chief Marketing Officer, Goibibo further explains, “We all have a main character energy to our personalities which becomes especially prominent when we are on our travel breaks. With Kareena Kapoor Khan, the brand not only gives representation to this facet of our personality but also seamlessly integrates the brand and the ambassador into a cohesive voice.  Our larger campaign speaks to the evolving expectations of Indian travellers and the increasing expectations from all operators in the space. We are hopeful that our audience will be as excited as we are for this new chapter for Goibibo.”

Kareena Kapoor Khan said, “It's such a delight to be the new face of Goibibo, or should we call it 'Goibebo'? Among all the roles I've played on screen, Poo has been one character that has been an all-time audience favourite, even after all these years! It’s fascinating to see how Goibibo has taken such a beloved character and infused it into their new, fun campaign. Becoming Poo again, twenty years later, was such fun and it reminded me that there's a bit of 'Poo' in every Indian traveller… after all, who doesn’t want to have the best holiday! So, what are you waiting for? Because ‘Poo’ has already given her seal of approval!”

Goibibo stands firmly committed to maintaining impeccable standards and the latest campaign speaks to this goal. Bebo’s charisma, enduring popularity and high-standards perfectly align with Goibibo's mission to make sure accommodation listed on the platform are authentic, and there is no expectation and delivery mismatch.  Whether it's Poo, or an everyman, with Goibibo one can rest assured with 'Bebo’s' seal of approval. The film has been conceptualised by Talented and executed by Dharma 2.0.

Priyanka Borah, Founding Partner, and Binaifer Dulani, Founding Member & Creative, Talented said, “When we uncovered that the Indian consumer wants to be treated like a main character, from the movies, when on vacation - it instantly connected the dots for us, and gave birth to Goibebo. While the Poo character is iconic and has been leveraged in different ways, the strategic soundness makes this special, and its familiarity in a new context makes it memorable.”

Punit Malhotra, Founder, Dharma 2.0 said, “There is an inherent stickiness to ‘goibibo’ and ‘bebo’ that will stay in the mind of the audiences. Poo is an unforgettable character, and it's an honour to revive her quintessential sassiness, in a brand-new context to speak to the Indian masses.”

Stay tuned to Films & TV World for much such updates and breaking news. If you haven't yet watched the latest TVC, you can watch it here.

Cricket superfans quality check MakeMyTrip Homestays in the brand’s latest campaign

When the world is glued hawk-eyed to cricketers, MakeMyTrip turns its attention to sports superfans instead. India’s leading online travel company's latest campaign dials in on cricket fever by getting cricket superfans from across the globe to verify the quality and hospitality standards for its catalogue of homestays and villas.

Travellers sometimes find themselves in a fix when the accommodation booked isn't in line with their expectations, especially for the homestays category, where hospitality and offerings aren't standardised. MakeMyTrip solves for this travel woe, taking the unusual approach of roping in popular cricket superfans from across the globe as quality assurance ambassadors. Sudhir Chaudhary, Saravanan Hari, Sugumar, Gayan Senanayaka (Sri Lanka), and Shoaib ‘Tiger’ Bukhari (Bangladesh) test and validate MakeMyTrip's curated homestays and villas in the brand’s latest campaign. Given their extensive travel experience chasing matches globally, the chosen superfans are uniquely equipped to provide a proper assessment on the parameters of pricing, service, and space.

Commenting on the campaign, Raj Rishi Singh, Chief Marketing Officer and Chief Business Officer -Corporate, MakeMyTrip, said, “The fever pitch around cricket gave us an optimal opportunity to showcase the meticulous quality check mechanisms MakeMyTrip has put in place for our alternate accommodations category. We always approach business from a problem-solving mindset, and who better to communicate this than genuine globetrotters such as our cricket superfans, who share the same passion for travel as they do for the game.”

MakeMyTrip stands out for providing a unique and trustworthy experience by redefining industry standards and ensuring travellers can access the best accommodations across price points. The twin values of 'Uniqueness' and 'Trust' also carry through to the brand's campaigns. At a time when the environment is cluttered with communique led by cricketers and mainstream celebrities, honing in on real-life superfans makes this campaign stand out.

The first leg of campaign deployment caught the nation’s attention through a print outreach. The brand has now released a series of films depicting the campaign protagonists judging and validating MakeMyTrip Homestays on space, price, and service parameters. The films are live on all of the brand's social channels.

Stay tuned to Films & TV World for much such updates and breaking news. If you haven't yet watched it yet, you can watch it here and enjoy.

  

Tata Literature Live! Literary Awards Longlists for 2023 announced

Tata Literature Live! The Mumbai LitFest presents literary awards annually for Fiction, Non-Fiction and Business books published during the year. The awards aim to recognise and encourage literary talent across the genres among both established and new writers. The awards which are considered prestigious and keenly awaited each year, are one of the highlights of the festival, where the winners are announced at the grand finale.

The Longlists in each category (in alphabetical order), and the eminent juries that decided the awards are as follows:

The Fiction Book of the Year includes Black River by Nilanjana Roy (Westland Books), Everything The Light Touches by Janice Pariat (HarperCollins Publishers), Fear And Lovely by Anjana Appachana (Penguin Random House India), The Education Of Yuri by Jerry Pinto (Speaking Tiger Books), The Light At The End Of The World by Siddhartha Deb (Westland Books) & The Secret Of More by Tejaswini Apte-Rahm (Aleph Book Company).

The Non-Fiction Book of the Year includes Broken Script: Delhi under the East India Company and the fall of the Mughal Empire by Swapna Liddle (Speaking Tiger Books), India Is Broken by Ashoka Mody (Juggernaut Books), Raw Umber by Sara Rai (Westland Books), The Song Of The Cell: An exploration of medicine and the new human by Siddhartha Mukherjee (Penguin Random House India), Vajpayee: The ascent of the Hindu Right, 1924-1977 by Abhishek Choudhary (Pan Macmillan India/Picador) & Writer, Rebel, Soldier, Lover: The many lives of Agyeya by Akshaya Mukul (Penguin Random House India)

The Fiction Best First Book includes Colony Of Shadows by Bikram Sharma (Hachette India), Shurjo’s Clan by Iffat Nawaz (Penguin Random House India), The Bandit Queens by Parini Shroff (HarperCollins Publishers), The Woman Who Climbed Trees by Smriti Ravindra (HarperCollins Publishers), Then Came The River by Debapriya Datta (Bloomsbury India) & Where Mayflies Live Forever by Anupama Mohan (Pan Macmillan India/Picador)

The Best Non-Fiction First Book includes Courting India: England, Mughal India and the origins of Empire by Nandini Das (Bloomsbury India), Heavy Metal: How a global corporation poisoned Kodaikanal by Ameer Shahul (Pan Macmillan India), Marginlands: Indian landscapes on the brink by Arati Kumar-Rao (Pan Macmillan India/Picador), South vs North: India’s great divide by Nilakantan RS (Juggernaut Books), Vajpayee: The ascent of the Hindu Right, 1924-1977 by Abhishek Choudhary (Pan Macmillan India/Picador) & Vivekananda: The Philosopher Of Freedom - How the Sangh Parivar’s greatest icon is its arch nemesis by Govind Krishnan V. (Aleph Book Company)

The Tata Literature Live Business Book of the Year includes Against All Odds: The IT story of India by S. Gopalakrishnan, N. Dayasindhu, Krishnan Narayan (Penguin Random House India), Forks In The Road: My days at RBI and beyond by C. Rangarajan (Penguin Random House India), Just Aspire: Notes on technology, entrepreneurship and the future by Ajai Chowdhry (HarperCollins Publishers), Made In India: 75 years of business and enterprise by Amitabh Kant  (Rupa Publications), The Tech Phoenix by T.N. Manoharan, V. Pattabhi Ram (Rupa Publications) & Working To Restore: Why we do business in the regenerative era by Esha Chhabra (Penguin Random House India)

Each award category is decided by an eminent jury. The juries for 2023 Fiction Category included names like Anuja Chauhan, Anirudh Kanisetti, Deepa Gahlot, Shireen Quadri and Shireen Mistry

The Non-Fiction Jury included Arun Katiyar, Communications consultant and author, Deepika Sorabjee, Writer and anchor of the media, art and crafts portfolio, Tata Trusts; Sanjukta Sharma, Author and columnist, Taran N. Khan, Journalist and author & Tina Nagpaul, Filmmaker and Associate Festival Director, Tata Literature Live! The Mumbai Litfest

The Business Jury comprised of Khozem Merchant, Columnist and business leader, Poornima Dore, Economist and business leader, Ruchira Chaudhary, Author, consultant and executive coach, Shilpa Kumar, Business leader and impact investor & Tamal Bandyopadhyay, Columnist and author.

The Festival will be held online from 25th - 26th October and will continue on ground from 27th - 29th October at the NCPA at Nariman Point, St Pauls Institute of Communication Education Bandra and Title Waves bookstore, Bandra.

Stay tuned to Films & TV World for much such updates and breaking news.

Jaane Hi Do by Anubha Bajaj is the tale of breaking free from fears and rising high

Building on the remarkable success of her viral hit, Lamhey, the rising music sensation Anubha Bajaj celebrates her 21st Birthday in style by releasing her much-anticipated new song, Jaane Hi Do. The soulful song aims to empower listeners to shed the weight of uncertainty and rise above their doubts, ultimately breaking free to reach new heights. A captivating blend of pop and indie genres, ‘Jaane Hi Do’ promises a fresh and unforgettable musical experience.

‘Jaane Hi Do’ marks a significant milestone in Anubha's musical journey, following the massive success of "Lamhey." Sung, Composed and penned by Anubha herself, ‘Jaane Hi Do’ delves into the intricate realm of self-doubt and inner fears that can hinder personal growth. With relatable lyrics and a serene melody, the song addresses the crucial topic of mental health, also ensuring a memorable and enjoyable experience for listeners.

The video features Anubha in a dual role, portraying two distinct personalities. One character embodies laziness and lack of motivation, while the other radiates energy and productivity. This creative visual narrative vividly captures the inner voices that sometimes hinder personal growth. Anubha's portrayal emphasizes the importance of letting go of inhibitions and forging ahead to become one's best self.

Expressing her excitement on the release, singer, composer and lyricist Anubha Bajaj shared, “Music is one thing that has been with me at every stage of life uplifting me, and I want to spread the same hope through my music. So, I am thrilled to share 'Jaane Hi Do' with the world, especially on my 21st birthday. This song delves into the theme of how our thoughts hinder our growth while making you feel empowered. This song is close to my heart, and I believe its message will resonate with many. It's a perfect follow-up to 'Lamhey,' and I can't wait for everyone to hear it."

Known for her unique blend of relatable lyrics and hummable melodies, ‘Jaane Hi Do’ by Anubha, also known as Charlie Puth of India, promises to be a thought-provoking and melodious addition to Anubha's repertoire, leaving a lasting impact on listeners.

Stay tuned to Films & TV World for much such updates and breaking news.

Marathi Film Association launched in Mumbai: Babasaheb Patil appointed as Maharashtra President

Maharashtra is the leading state in the film industry where millions of actors, technicians and crew work together in bringing the best of the film work to the industry. While there have been various organizations working for the interest of the artist and technicians, a new film association namely the Marathi Chitrapat Association (MCA) has been added to this. The very first meeting of the Marathi Film Association was held today at the association’s Mumbai office where all the board of directors unanimously appointed Babasaheb Patil as the president of Maharashtra. Same time, Chandrakant Vispute has been unanimously appointed as the Mumbai President.

Both the presidents have been appointed by the founder president Prashant Mankar and their appointment letters have been given to them in this regard. Similarly, other directors were also been given major positions with responsibilities which include Jayesh Jagad as media in-charge, Prof. Dr. Mohan Das as Head of International Film Festivals, Sriranjan Sawant as head of marketing, Sandesh Gour as head of Film Artist coordination and Bandubhau Ambuskar as Buldana president. A total of 15 directors were registered including Shyam Kshirsagar, Jayesh Jagad, Niranjan Sawant, Nitin Dhavane Patil, Praveen Taiyade, Chandrakant Vispute, Prof. Dr. Mohan Das, Sandesh Gour, Sunil Shirsat, Praveen Hatkar, Sumit Ambhore, Bandubhau Ambuskar, Chandrakant Vispute, Babasaheb Patil, Narendra Khawale, Ramesh Gavai, Jay Diwakar, Pankaj Sehgal, Surekha Gawande and Prashant Mankar.

With a focus to work continuously for the prosperity of Marathi Cinema, the Marathi Chitrapat Association (MCA) will strive for the betterment of all its members - right from the filmmaker to the technician and from the technician to the backstage artist. In this first meeting, some very important issues regarding the same and of the future progress of the Marathi Chitrapat Association have been discussed.

One of the key issues raised by MCA is asking for the status of the Marathi film industry to be accorded as an industry with a labour office and a union registered in that context. Bringing cinema artists and technicians through the union under one umbrella, it resolves to solve all labour issues in that context. The MCA also demands that the oppressive conditions imposed by the government in the case of single theatres should be relaxed and new permission should be given to those theatre owners to start new industries and businesses. It also demanded that a memorial of Vithabai Narayangaonkar should be erected at Narayangaon in Junnar, as well as establish the Vithabai Narayangaonkar Economic Development Corporation.

Apart from these, the MCA wants that an Artist Bhavan should be built for scores of artists that come to Mumbai, Pune for shooting. Just as the banner of tamasha artists who go from village to village for yatra fairs gets subsidy from the government on a commercial level, professionals that are working regularly for those banners should also get subsidy from the government. It also demands that the pension given to old artistes by Maharashtra government should be increased. Also training of backstage artists required by theatre and film industries should be started through ITI and they should be recognized as skilled workers. It also opines that concessions should be made available in railways and buses to the artistes of Maharashtra, similar to that of notified journalists.

In Gharkul Yojana, artists should be given priority in rural areas on the ground of MHADA. Artists are often deprived of loans because they do not have any kind of substantial income proof. Therefore, it was mainly decided in the meeting that Marathi Film Association will also build a bank dedicated to artists in the coming time.

Regarding the Marathi film subsidy amount, the MCA is of the opinion that it should be increased as per A & B category. Similarly, a grace subsidy should be arranged to help the financial condition of the producer by introducing C grade. This is sure to help the first-time filmmakers for film production. It was also announced that the MCA will start an OTP platform in near future as well as organize an international film festival on behalf of the Marathi Film Association.

The Marathi Chitrapat Association launched its head office in Mumbai, but it is soon planning to open offices in important cities like Pune, Sambhaji Nagar, Nashik, Akola, Nagpur, Amravati, Kolhapur, etc. Membership registration to the association is expected to start soon and keeping in mind the issues faced by artists and film makers due to the high costs of the other association fees, the MCA has decided to keep a nominal registration fee of Rs.500/- for artists and Rs.1000/- for banner registration for the first 500 entries.

Stay tuned to Films & TV World for much such updates and breaking news.

Tarakkiyan : A fresh Punjabi hip hop vibe celebrating success in style

To the ones who succeed in style, the ones staying humble all the while! Artiste First’s latest release is a funky, cool anthem that pays an ode to all the hard-working hustlers of the world.  Featuring talented musicians DRV, Boyblanck and Bombay The Artist, ‘Tarakkiyan’ is Artiste First’s biggest hip-hop production to date.

Part of DRV and Boyblanck’s Multani Mitti album, Tarakkiyan, is a new school modern trap beat those revels in a snazzy yet rustic vibe. Written and performed by DRV and Boyblanck, with Bombay The Artist lending guest vocals, this trendy melody has many musical surprises up its sleeve. While the song’s title translates into success, it delivers the message of staying grounded and simple no matter how high the success is. With catchy lyrics that breathe fire and groovy music that captures Punjabi panache, Tarakkiyan has style, substance and instant repeat value.

It’s not just the music that stands apart! Tarakkiyan also boasts of a visually rich music video created on a grand and lush scale, music produced by Babywxve. The Artiste First production sees DRV and Boyblanck, as well as Bombay The Artist, at their dapper best as they vibe on the streets of Dubai. Showcasing an array of captivating locations in the Gulf city, the video is a suave spectacle of luxury, sand and sea. Directed by Aavrit Bagga, the music video reflects the epic scale of the song.

Delhi-based rapper DRV has set the hip-hop scene ablaze with his unique vocals and supreme melodies, while Noida native Boyblanck is a hip-hop heartthrob who has already worked with the likes of Anurag Kashyap. The dynamic duo has crafted a hip-hop tune for the ages with Tarakkiyan.

Talking about his latest song, DRV said, “Tarakkiyan is a song that comes from a very personal space. In my whirlwind musical journey, I’ve wholeheartedly embraced my highs, but my beliefs have also led me to stay humble, and that is the essence we wanted to imbibe in this track. Tarakkiyan will not just resonate with hip hop fans, but anybody who has worked their way to the top, never forgetting their roots”.

Sharing his thoughts on the track, Boyblanck said, “There are some tunes that resonate with you on a deeper level, and that is exactly what Tarakkiyan did with me. I’ve always been someone who counts their blessings after every new milestone; to be able to convey this message through my art has been an extremely satisfying experience”.

Talking about the lavish production, Rohit Sobti, Co-Founder of Artiste First, said, “Tarikkiyan is a fresh vibe to the current scene. The collaboration of DRV, Boyblanck and Bombay The Artist makes it very unique - all three have different style of music / singing and the best of it creates Tarakkiyan. This is our drive song from the Album Multani Mitti. Audiophiles will really embrace the zest and energy of this track”.

Celebrating success is important, but what makes 'Tarakkiyan' truly special is its message of humility in the face of achievement. In this fast-paced world, it's easy to lose sight of where you came from. 'Tarakkiyan' reminds us to stay grounded, to appreciate the journey, and to never forget the values that got us here. Collaborating with DRV and Boyblanck on this project has allowed me to blend my style with theirs, creating something unique and powerful. The music video, set against the backdrop of Dubai's breathtaking scenery, adds an extra layer of grandeur to the song. 'Tarakkiyan' is more than just music; it's a reflection of our personal journeys, and I hope it resonates deeply with our audience, inspiring them to reach for the stars while keeping their feet firmly on the ground,” said Bombay The Artist.

May it be the sublime song or the eye-popping music video, Tarakkiyan is tailor-made to win over diehard fans of indie hip-hop in more ways than one. The track is now available on all leading platforms. The music video is live on Youtube now! If you haven't yet watched it yet, you can watch it here and enjoy.

Stay tuned to Films & TV World for much such updates and breaking news.